6 Books For Entrepreneurs And Aspiring Business Leaders

Whether you're climbing the corporate ladder at a major company or working to build your own business from the ground up, getting advice from successful people in your field can help you think critically about your actions and make the right decisions for your career. The books listed here offer tips for everything from building a brand to low-pressure selling to growing an online following. This video was made with Ezvid Wikimaker.

Books About Entrepreneurship & Business

Title Author
Measures of Success Mark Graban
Millionaire Influencer Yuli Ziv
The Introvert's Edge Matthew Pollard
The Intelligent Leader John Mattone
Asian Brand Strategy Martin Roll
The Power of Consistency Weldon Long

U.S. Small Business Statistics

According to the U.S. Small Business Administration, as of 2018

  • There are 30.2 million small businesses in the United States
  • These make up 99.9% of all U.S. businesses
  • They employ 58.9 million people
  • These make up 47.5% of all U.S. employees
  • Of the 294,834 U.S. companies that exported goods in 2015, 97.6% were small firms

The Making of a Young Entrepreneur

5 Tips for New Business Owners

  1. Make sure your business is insured.
  2. Stay on top of your finances before tax day comes around.
  3. Learn how to use hashtags and other social media tools.
  4. Have a nice-looking, high-quality logo for your company.
  5. Keep all of your files well organized.

Men & Women In The Workforce

The percentage of men & women in the civilian labor force over time, according to the U.S. Department of Labor

Year Women Men
1950 29.6% 70.4%
1960 33.4% 66.6%
1970 38.1% 61.9%
1980 42.5% 57.5%
1990 45.2% 54.8%
2000 46.5% 53.5%
2010 46.7% 53.3%

Who Even Is An Entrepreneur?

In Depth

To succeed in corporate America, or as an entrepreneur, it is important to have the right tools at your disposal, such as mentors, coaches, and podcasts. There are also a wide array of publications available to help you build a growth mindset, covering topics like understanding the value of metrics and building a global brand. Here, in no particular order, are books dedicated to fostering individual success in the business world.

Starting off the list at #1 is Measures of Success by Mark Graban. It is designed to present methods that help business leaders separate signals from noise in their metrics or performance measures. It is meant to reduce frustration in the workplace and boost performance through higher morale and increased engagement.

The book explores such methods as the Red Bead Game made famous by Dr. W. Edwards Deming. It also includes ten key points and three core questions that business leaders should ask about systems and metrics. Measures of Success has been featured on The Small Business Report, WFAN New York, and KOGO Morning News in San Diego.

The book explores such methods as the Red Bead Game made famous by Dr. W. Edwards Deming.

Coming in at #2 is Millionaire Influencer: 50 Steps To Your Online Empire by Yuli Ziv. The book details how to develop a lucrative career as a digital content creator via such outlets as YouTube or Instagram. Topics include growing and managing an online reputation, establishing a personal brand and business, and building revenue channels and leadership habits.

Other subjects include recruiting collaborators, managing cash flow, and the importance of obtaining basic legal knowledge. Dina Fierro, vice president of global digital strategy for NARS Cosmetics, calls the book "a necessary primer for any online influencer."

At #3 is The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone by Matthew Pollard, which focuses on a comprehensive system for low pressure selling. It includes the author's seven step strategy for hitting sales targets, such as utilizing storytelling, and asking probing questions.

It includes the author's seven step strategy for hitting sales targets, such as utilizing storytelling, and asking probing questions.

The Introvert's Edge has been featured on UpJourney, Sales Hacker, and Booklist. As a companion to the book, readers can tune into the podcast of the same name, which features interviews with industry experts, global brand founders, and business titans such as UGG founder, Brian Smith, and Dr. Ivan Misner of BNI, a business networking organization.

Entering the list at #4 is The Intelligent Leader by John Mattone, former coach to Steve Jobs. The book outlines the author's seven dimensions of intelligent leadership, using a variety of real world examples, tools, and assessments. They include course correction, thinking differently, thinking big, and shifting to a mindset of duty versus a mindset of entitlement.

Forbes named The Intelligent Leader to its list of Leadership Books To Add To Your Holiday Wish List. It has also been featured in Inc., and BookAuthority named it as one of the Best Management and Leadership Books of All Time.

Forbes named The Intelligent Leader to its list of Leadership Books To Add To Your Holiday Wish List.

In the #5 spot is Asian Brand Strategy by Martin Roll, which provides a framework for understanding Asian branding strategies and brands based on research and case studies. The book explores such topics as understanding cultures and consumers, celebrities, and challenges for future growth and strengths.

It also examines steps for brand building, including exploiting new technology, involving the CEO in the strategy work, empowering people to become ambassadors, and creating the right delivery system. Kevin Lane Keller, professor of marketing, Tuck School of Business, hails Asian Brand Strategy for its invaluable inspiration and guidance.

Wrapping up the list at #6 is The Power of Consistency by Weldon Long. A New York Times bestseller, the book is based on the premise that private declarations dictate future actions. It provides strategies for creating a Personal Prosperity Mindset, designed to help individuals and organizations face difficulties in order to create meaningful results.

A New York Times bestseller, the book is based on the premise that private declarations dictate future actions.

The book outlines a four step process consisting of focus, emotional connection, action, and responsibility designed to inspire readers to take consistent steps toward implementing a plan for improved sales and business performance. It explores such activities as investing in a quiet time ritual, and emotionally committing to achieving your goals.